Goodman, John A.

Strategic customer service managing the customer experience to increase positive word of mouth, build loyalty, and maximize profits - New York AMACOM 2009 - xiv, 256 p. : ill. ; 23 cm.

Includes index.

9780814413333 (hb) 0814413331


Management--Customer relations--Service strategically--Strategic solutions--Customer services --RIHCA

658.812 / GOO