TY  - BOOK
AU  - Goodman, John A.
TI  - Strategic customer service: managing the customer experience to increase positive word of mouth, build loyalty, and maximize profits
SN  - 9780814413333 (hb)
U1  - 658.812 
PY  - 2009///
CY  - New York
PB  - AMACOM
KW  - Management
KW  - Customer relations
KW  - Service strategically
KW  - Strategic solutions
KW  - Customer services
KW  - RIHCA
N1  - Includes index
ER  -