00525nam a22001217a 4500020002400000082001900024100002800043245008000071260004100151300004400192500005000236650011700286 a9781774636244 (pbk) a647.94068bJAU aVinnie Jauhari (editor)10aHospitality marketing and consumer behaviorbcreating memorable experiences aUSAbApple Academic Press Inc.c2017 axviii, 360 p.b: ill., Col.c; 23.4 cm. aInclude bibliographical references and index. aHospitality industry marketingvTourism industryvCustomer experiencevSocial mediavHospitality industryvRIHCA