TY  - BOOK
AU  - Muneeba Razzaq (12907)
TI  - The effect of service quality on patient loyalty with mediation of patient relationship management and moderation of hospital brand image
U1  - 658.382 
PY  - 2021///
CY  - Islamabad
PB  - (unpublished)
KW  - Healthcare management
KW  - Patient relationship management
KW  - Hospital service quality
KW  - Hospital's brand image
KW  - Patient loyalty
KW  - FMS
N1  - Submitted in partial fulfilment of the requirement for degree of Master of Science in Healthcare Management to the Faculty of Management Sciences; Includes bibliographical references and appendix; Thesis supervisor: Mr. Abdul Rehman Saeed; Thesis (MS)--Riphah International University, 2021
ER  -