TY  - BOOK
AU  - Naveed Qaiser, Muhammad (32849)
TI  - Impact of customer oriented strategy on firm's business performance with mediating role of innovation capability and moderating role of environmental turbulence
U1  - 658.5 
PY  - 2023///
CY  - Islamabad
PB  - (unpublished)
KW  - Engineering management
KW  - Customer oriented strategy
KW  - Environmental turbulence
KW  - Business performance
KW  - Innovation capability
KW  - FMS
N1  - Submitted in partial fulfillment of the requirement for the degree of Master of Science in Engineering Management to the Faculty of Management Sciences; Includes bibliographical references and annexure; Thesis Supervisor: Prof. Dr. Nawar Khan; Thesis (MS)--Riphah International University, 2023
ER  -