Joseph, Ajoy S.

Pharmaceutical marketing - New Delhi CBS Publishers & Distributors Pvt Ltd 2017 - xii, 156 p. : ill.,Col. ; 22 cm.

Includes index.

9788123919027 (pbk)


Pharmaceutical marketing--Pharmaceutical industry--Marketing management--Pharmaceutical pricing --Pharmaceutical market--Pharmacy purchase--FRAHS--GGC

615.0658 / JOS