David, Fred R Forest R. David

Strategic management a competitive advantage approach - Noida Pearson India Education Services Pvt. Ltd - 271p. : ill. ; 23 cm.

Includes indexes.

012545612006 (pbk)


Strategic management
Management Science--Internal assessment--Management issues--Strategy evaluation--Strategic planning--Business ethics--Business policy--Marketing--RSBM--FMS

658.4012 / DAV