David, Fred R Forest R. David
Strategic management a competitive advantage approach
- Noida Pearson India Education Services Pvt. Ltd
- 271p. : ill. ; 23 cm.
Includes indexes.
012545612006 (pbk)
Strategic management
Management Science--Internal assessment--Management issues--Strategy evaluation--Strategic planning--Business ethics--Business policy--Marketing--RSBM--FMS
658.4012 / DAV