TY - BOOK AU - David,Fred R TI - Strategic management : a competitive advantage approach SN - 012545612006 (pbk) U1 - 658.4012 CY - Noida PB - Pearson India Education Services Pvt. Ltd KW - Strategic management KW - Management Science KW - Internal assessment KW - Management issues KW - Strategy evaluation KW - Strategic planning KW - Business ethics KW - Business policy KW - Marketing KW - RSBM KW - FMS N1 - Includes indexes ER -