TY  - BOOK
AU  - Bono, Edward de
TI  - Serious creativity: using the power of lateral thinking to create new ideas 
SN  - 9780006379584 (pbk)
U1  - 153.35 
PY  - 1993///
CY  - London
PB  - Harper Collins Business
KW  - Creative thinking
KW  - Lateral thinking
KW  - Brainstorming
KW  - Challenges
KW  - Focus
KW  - FSSH
N1  - Includes appendices and index
ER  -