01021nam a22001817a 4500040003600000082001800036100003100054245018300085260003200268300003900300500015300339500005300492500003900545502003400584502005800618546001200676650015100688  cRiphah International University00a658.3045bUMA1 aMuhammad Umar Khan (28945)10aThe role of big data analytics capability in the telecommunication sector of Pakistanb: the chain mediating effect of data integration capability and data-driven decision making  aLahoreb(unpublished)c2023  axiiv, 70 p.b: ill.c; 29 cm.e+CD  aA thesis submitted in partial fulfillment of the requirements for the degree of Master of Philosophy in Management Science (Engineering Management).  a Include bibliographical references and annexure  aThesis supervisor: Dr. Iram Fatima  aRegistration no: S21C14G47003  aThesis (MS-EM)--Riphah International University, 2023  aEnglish 0aManagement science aBusiness management vAnalytic capabilitiesvFirm performancevDecision makingvData integrationvData analyticsvMS-EMvRSBM