TY  - BOOK
AU  - Muhammad Umar Khan (28945)
TI  - The role of big data analytics capability in the telecommunication sector of Pakistan: : The chain mediating effect of data integration capability and data-driven decision making
U1  - 658.3045 
PY  - 2023///
CY  - Lahore
PB  - (unpublished)
KW  - Management science
KW  - Business management
KW  - Analytic capabilities
KW  - Firm performance
KW  - Decision making
KW  - Data integration
KW  - Data analytics
KW  - MS-EM
KW  - RSBM
N1  - A thesis submitted in partial fulfillment of the requirements for the degree of Master of philosophy in management science;  Include bibliographical references and annexure; Thesis supervisor: Dr. Iram Fatima; Registration no: S21C14G47003; Thesis (MS-EM)--Riphah International University, 2023
ER  -