00576nam a22001577a 4500 0 0 0 0 IMC IMC 2025-10-30 Purchased: Golden Books 17766.09 0 658.872 CHA 100826 2025-10-30 00:00:00 1 1840 BK 58593 58593 978292738086 (pbk) 658.872 CHA Chaffey, Dave Fiona Ellis-Chadwick Majd Abed-Rabbo Digital marketing Harlow Pearson Education Limited 2025 xxvii, 548p. : ill., Col ; 26 cm. Includes bibliographical references, glossary and index Digital marketing Digital channel performance Marketplace analysis Internet marketing Digital platforms FMS BK