00441nam a22001217a 4500020002400000082001600024100002900040245007200069260002600141300003200167500001900199650010100218  a9781398612723 (pbk)  a658.87bMAS  aMason, TimaSarah Jarvis  aOmnichannel retail:bhow to build winning stores in a digital world  aUSAbKogan Pagec2023  axiv, 233p.b; ill.,c: 23cm  aIncludes index  aRetail managementvDigital commercevRetail marketingvPersonalized marketingvRetail tradevFMS