TY  - BOOK
AU  - Uzma Shaheen (56707)
TI  - A comparative multimodal analysis of constructing brand and consumer identities through pakistani apparel advertisements
U1  - 420 
PY  - 2025///
CY  - Islamabad
PB  - (unpublished)
KW  - English Linguistics
KW  - Constructing brand
KW  - Consumer Identities
KW  - Pakistani Apparel
KW  - Textual
KW  - FSSH
N1  - Submitted in partial fulfillment of the requirements for the degree of Master of Philosophy in English Linguistics to Faculty of Social Sciences and Humanities; Includes bibliographical references; Thesis Supervisor: Ms. Rozina Bibi; Thesis (M.Phil)-Riphah International University, 2025
ER  -