@book{60289,
	author = {Iqra Idrees (70729)},
	title = {A multimodal discourse analysis of men's and women's light and dark complexions in Pakistani advertisement on electronic media},
	publisher = {(unpublished)},
	year = {2025},
	address = {Lahore},
	note = {Submitted in partial fulfilment of the requirement for the degree of Master of Philosophy in English.}
}