A multimodal discourse analysis of men's and women's light and dark complexions in Pakistani advertisement on electronic media - Iqra Idrees (70729) (Lahore (unpublished), 2025)
Submitted in partial fulfilment of the requirement for the degree of Master of Philosophy in English.
Includes bibliographical references and annexure
Thesis supervisor: Dr. Shafqat Hussain Zaidi
Thesis (MPhil-Linguistics)--Riphah International University, 2025
English
Keywords: English -- Linguistics -- Electronic media -- Gender representation -- Skin complexion -- Semiotics -- MPhil-Linguistics -- RILL