TY  - BOOK
AU  - Debbie Woodbury (editor)
TI  - Completing the sales transaction: : selling and promoting products
SN  - 9781423950745 (pbk)
U1  - 658.82 
PY  - 2006///
CY  - USA
PB  - Thomson Learning
KW  - Business management
KW  - Promotion managrment
KW  - Marketing strategy
KW  - Decision making
KW  - Sales promotion
KW  - Public relations
KW  - Advertising
KW  - RSBM
KW  - GLB-LHR
ER  -