Fyall, Alan   Brian Garrod <br/><br/>
Tourism marketing   : a collaborative approach 

 - UK  Channal view Pyblication  2005 
 - xiv , 383 p.  ; ill.   : 23.5 cm.  
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>1873150903(pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management sciences<br/>Tourism marketing <br/>Components marketing --Tourism partnership --Marketing aduit --Airlines alliances --Tourism--GLB-LHR
<br/><br/><label>Dewey Class. No.: </label>338.4791  / FYA