Bowie, David  Francis Buttle <br/><br/>
Hospitality marketing  : principles and practice 

 - London  Routledge  2013 
 - xii, 434 p.  : ill.  ; 24.5 cm. 
<br/><br/><label>ISBN: </label>9780080967912 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality management<br/>Marketing<br/>Tourism services--Customer experience--Brand management--Service industries--Pricing strategies--RIHCA--GLB-LHR
<br/><br/><label>Dewey Class. No.: </label>647.94068  / BOW