Oechsli, Matt

The art of selling to the affluent : how to attract, service and retain wealthy customers and clients for life - New Jersey John Wiley and Sons 2005 - xi, 241 p. ; 23.5 cm.

Includes appendix, bibliographical references and index.

0471703230 (hb)


Management sciences
Affluent consumer--Sales presentation--Sales environment--Sales opportunity--Affluent loyalty--Affluent selling--RSBM--GLB-LHR

658.85 / OEC