TY - BOOK AU - Oechsli, Matt TI - The art of selling to the affluent: : how to attract, service and retain wealthy customers and clients for life SN - 0471703230 (hb) U1 - 658.85 PY - 2005/// CY - New Jersey PB - John Wiley and Sons KW - Management sciences KW - Affluent consumer KW - Sales presentation KW - Sales environment KW - Sales opportunity KW - Affluent loyalty KW - Affluent selling KW - RSBM KW - GLB-LHR N1 - Includes appendix, bibliographical references and index ER -