00599nam a22001697a 4500 20260511150231.0 9780230507203 (pbk) 658.802 CON Ross,Brennan Paul,Baines Paul,Garneau Lynn,Vos Contemporary strategic marketing United Kingdom Palgrave Macmillan 2008 xxiv, 462 p. : ill. ; 24.5 cm. Includes index. Strategic marketing Marketing management Competitive advantage Market analysis Customer value Marketing planning Segmentation RSBM BK 0 0 0 0 GGL GGL 2026-05-04 Gift 0 658.802 CON 119420 2026-05-04 10:29:05 1 2026-05-04 BK 61962 61962