Kinza Niaz (65420) <br/><br/>
Predicting customer lifetime value in Pakistan's retail and ecommerce sector using machine learning and neural network 

 - Islamabad  (unpublished)  2026 
 - vii, 99 p.  : ill.  ; 30 cm.  +CD 
<br/><br/> Submitted in partial fulfillment of the requirements for the degree of Master of Science in Business Analytics to the Faculty of Management Sciences.   Includes bibliographical references and appendix  Thesis supervisor: Mr. Mudassar Naseem 
<br/><br/>Thesis (MS)--Riphah International University, 2026 
<br/><br/><br/>English 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business analytics--Leadership behaviour practices--Customer engagement--Leadership development--Neural network--FMS
<br/><br/><label>Dewey Class. No.: </label>658.4038  / KIN