TY  - BOOK
AU  - Charlesworth, Alan
TI  - An introduction to social media marketing
SN  - 9780415856171 (pbk)
U1  - 658.872 
PY  - 2015///
CY  - New York
PB  - Routledge
KW  - Social Media Marketing / Digital Marketing
KW  - Marketing
KW  - Online Marketing
KW  - Social Networking
KW  - Branding
KW  - Content Marketing
KW  - Advertising
KW  - RSBM
N1  - Includes reference and index
ER  -