00580nam a22001337a 450000500170000002000230001708200180004010000220005824500950008026000410017530000350021650000350025165001600028620260620140911.0  a9781422167816 (hb)  a658.4083bWIN  aWinston, Andrew S  aThe big pivot b: radically practical strategies for a hotter, scarer, and more open world  aBostonbHarvard Business Pressc2014  aiv, 344 p.b: ill.c; 23.5 cm.  aIncludes appendices and index.  aManagement sciencesaStrategic planningvEnvironmental aspectsvOrganizational changevMarketing challengesvBusiness forecastingvMarketing planningvRSBM