01047nam a22002177a 450000500170000004000360001708200150005310000270006824501320009526000350022730000330026250001370029550000530043250000420048550200550052754600120058265000790059494200070067395201320068099900170081220260603134634.0 cRiphah International University a658.8bNAF aNafeesa Hashmi (29985) aImpact of impulsive buying tendency on in-store and online impulsive buying behavior with the moderating role of retail therapy aIslamabadb(unpublished)c2024 a81 p.b: ill.c; 30 cm.e+CD aSubmitted in fulfilment of the requirements for the degree of Master of Science in Marketing to the Faculty of Management Sciences.  aIncludes bibliographical references and appendix aThesis supervisor: Dr. Hassan Zahid  aThesis (MS)--Riphah International University, 2026 aEnglish aMarketingvImpulsive buying tendencyvBuying behaviorvRetail therapyvFMS cTH 00104070aIMCbIMCd2026-05-21eRiphah International Universityl0o658.8 NAFp101066r2026-05-21 10:05:11t1w2026-05-21yTH c62293d62293