TY - BOOK AU - Strauss, Judy TI - E-Marketing SN - 9780132461849 (pbk) U1 - 658.872 PY - 2009/// CY - London PB - Pearson prentice hall KW - Digital Marketing KW - Electronic Commerce KW - E-marketing KW - Online marketing KW - Internet marketing KW - Social media marketing KW - Search engine optimization (SEO) KW - RSBM N1 - Includes appendix, glossary, references and index ER -