00560nam a22001337a 450000500170000002000200001708200180003710000360005524500680009126000400015930000360019950000510023565001400028620260703104700.0  a0471540676 (hb)  a338.4791bHEA  aHeath, ErnieaGeoffrey Waterloo  aMarketing tourism destinationsb: a strategic planning approach  aNew YorkbJohn Wiley and Sonsc1992  axii, 218 p.b: ill.c; 23.5 cm.  aIncludes bibliographical references and index.  aHospitality managementaMarketing tourismvMarketing strategyvTourism planningvTarget marketingvTourist marketvTourist tradevRIHCA