Peter J McGoldrick (Editor) Gary Davies (Editor)

International retailing : trends and strategies - UK Pearson education 1995 - xiii, 254 p. : ill. ; 23.5 cm.

Includes references and index

9780273611837 (pbk)


Retail Management
Marketing--International Retailing--Global Retail Strategy--Retail Expansion--Market Entry Strategies--Cross-Cultural Marketing--Supply Chain Management--RSBM

658.87 / INT