Guth, David W.  Charles Marsh  <br/><br/>
Public relations  : a values-driven approach 

 - Boston  Pearson Allyn and Bacon  2009 
 - xxvii, 580 p.  : ill.  ; 23.1 cm. 
<br/><br/> Includes glossary, index and text credits 
<br/><br/><label>ISBN: </label>9780205569458 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public Relations<br/>Communication Studies--Strategic Communication--Values-Driven Communication--Ethics in Public Relations--Corporate Communication--Stakeholder Relations--Reputation Management--Corporate Social Responsibility (CSR)--RSBM
<br/><br/><label>Dewey Class. No.: </label>659.2  / GUT