TY - BOOK AU - Strauss, Judy TI - E- Marketing SN - 9780131969025 (pbk) U1 - 658.84 PY - 2006/// CY - USA PB - Pearson education international KW - Marketing KW - Digital marketing KW - Internet marketing KW - Online marketing KW - Electronic commerce (E-commerce) KW - Social media marketing KW - Search engine optimization (SEO) KW - Search engine marketing (SEM) KW - Email marketing KW - Content marketing KW - RSBM N1 - Includes appendix, glossary, references and index ER -