TY  - BOOK
AU  - Hanan, Mack
TI  - Consultative selling : : the Hanan formula for high-margin sales at high levels
SN  - 9780814416174 (hb)
U1  - 658.85 
PY  - 2011///
CY  - USA
PB  - American Management Association
KW  - Consultative selling
KW  - Marketing
KW  - Sales management
KW  - Professional selling
KW  - High-margin sales
KW  - Solution selling
KW  - Customer relationship management
KW  - RSBM
N1  - Includes appendix and index
ER  -