Marketing for tourism and hospitality
: a Canadian perspective
Hudson, Simon
creator
text
United States of America
Nelson Education Ltd.
2009
monographic
xxv, 488p. : ill. ; 25 cm.
Includes glossary and index.
Hospitality Management Tourism Management
Destination marketing
Hospitality product
Personal selling
Public relations
Marketing plan
Advertising
RIHCA
338.4791 HUD
9780176440473 (pbk)
20260719155052.0