Chaffey, Dave  PR Smith <br/><br/>
Emarketing excellence  : planning and optimizing your digital marketing 

 - United kingdom  Routledge  2013 
 - xxi, 613 p.  : ill., Col.,  ; 24.5 cm. 
<br/><br/> Includes bibliographical references, glossary and index. 
<br/><br/><label>ISBN: </label>9780415533379 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management sciences<br/>Internet marketing--Social media marketing--Electronic commerce--Online advertising--Web analytics--E-marketing--RSBM
<br/><br/><label>Dewey Class. No.: </label>658.872  / CHA