Smith, Tim J. <br/><br/>
Pricing strategy   setting price levels, managing price discounts, & establishing price structures 

 - Andover  Cengage Learning  2017 
 - xxii, 318 p.  : ill.  ; 24 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9788131528389 (pbk) 9781111571290 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pricing-Management--Pricing strategy--Price variances--Price structures--Customer perception--Price promotion--Yield management--Life cycle--FMS--RSBM
<br/><br/><label>Dewey Class. No.: </label>658.816  / SMI