TY  - BOOK
AU  - Enz, Cathy A.
TI  - Hospitality strategic management: : concepts and cases
SN  - 9780470083598 (hb)
U1  - 647.94068 
PY  - 2010///
CY  - Canada
PB  - John Wiley & Sons
KW  - Hospitality management
KW  - Hospitality industry
KW  - Performance measurement
KW  - Corporate Strategy
KW  - Balanced scorecard
KW  - Loyalty marketing
KW  - Human resources
KW  - Public relation
KW  - RIHCA
N1  - Includes bibliographical references, notes, glossary and index.
ER  -