00509nam a22001337a 450000500170000002000240001708200150004110000250005624500730008126000440015430000360019850000210023465001200025520260805181157.0  a9780887306662 (pbk)  a658.8bRIE  aRies, AlaJack Trout  aThe 22 immutable laws of marketingb: violate them at your own risk!  aLondon bHarperCollins Publishersc1994  axii, 143 p.b: ill.c; 20.4 cm.  aIncludes index.   aManagement sciencesaMarketing management vSingularity lawvDivision lawvCandor lawvDuality lawvFocus lawvRSBM