David, Fred R. Forest R. David
Strategic management concepts and cases : a competitive advantage approach
- Boston Pearson Education Limited 2015
- 682, p. : ill., Col., ; 27 cm.
includes glossary and index.
9781292016894 (pbk)
Management sciences
Strategic planning--Strategic management--Strategic planning--Accounting issues--Marketing issues--Strategy types--RSBM
658.4012 / DAV