TY - BOOK AU - David, Fred R. TI - Strategic management concepts and cases: : a competitive advantage approach SN - 9781292016894 (pbk) U1 - 658.4012 PY - 2015/// CY - Boston PB - Pearson Education Limited KW - Management sciences KW - Strategic planning KW - Strategic management KW - Accounting issues KW - Marketing issues KW - Strategy types KW - RSBM N1 - includes glossary and index ER -