Bradley, Frank <br/><br/>
International marketing strategy 

 - England  Prentice Hall  2005 
 - xxvii, 408 p.  : ill., Col.,  ; 25.5 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273686880 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management sciences<br/>Marketing strategy--Technology innovation--Consumer products--Industrial products--Industrial markets--Risk management--RSBM
<br/><br/><label>Dewey Class. No.: </label>658.8  / BRA