Cooper, Donald R. Pamela S. Schindler

Business research methods - New York McGraw-Hill 2014 - xxvi, 692 p : ill., Col., ; 28 cm.

Includes bibliographical references, glossary and index.

9781259070952 (pbk)


Management sciences
Business research--Sampling distribution--Result presentation--Design formulation--Research methods--Data analysis--Measurement--RSBM

658.0072 / COO