00662nam a22001577a 4500 013851205101 (hb) 658.8 KOT Kotler, Philip Alan R. Andreasen Strategic marketing for nonprofit organizations New Jersey Prentice-Hall 1987 xvi, 670 p. : ill. ; 23 cm. Includes Index Corporations, nonprofit-United States Corporations, nonprofit-Marketing Customer behavior Marketing planning Personal selling Marketing evaluation Sales promotion Social behavior Organizing implementation Philosophy Marketing IIMC BK 0 0 1 0 IMC IMC 2012-12-28 Purchased 0 658.8 KOT 10752 2012-12-28 00:00:00 1 2012-12-28 BK 7016 7016