Sikka, K. S. <br/><br/>
Media research methodology 

 - New Delhi  Cyber Tech Publications  2009 
 - 280 p.  ; 23 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9788178844657 (hb) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Media science<br/>Media research method--Mass media research --Media content--Media studies--Agenda setting--RIMS
<br/><br/><label>Dewey Class. No.: </label>302.23072  / SIK