Saunders, Mark Philip Lewis Adrian Thornhill

Research methods for business students - New Delhi Pearson Education 2004 - xviii, 504 p. : ill. ; 24 cm.

Includes Index

8129701987 (pbk)


Business-Research-Methodology--Analyzing quantitative data--Analyzing qualitative data--Management research--Negotiating access--Selecting samples--Secondary data--Through observation--Primary collection --Writing presenting--IIMC

650.072 / SAU