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Brands and brand management : critical perspectives on business and management

By: Material type: TextTextPublication details: New York Routledge Taylor and Francis Group 2009Description: xi, 710 p. : ill. ; 24.5 cmISBN:
  • 9780415433280 (hb)
Subject(s): DDC classification:
  • 658.827 BRA
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Item type Current library Call number Copy number Status Date due Barcode
Books Books GULBERG III Lahore 658.827 BRA (Browse shelf(Opens below)) 1 Available 123098

Includes bibliographical references and index.

Vol. iv: critical perspectives on business and management.710 p.

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