| 000 | 00663nam a22001697a 4500 | ||
|---|---|---|---|
| 020 | _a9788131519448 (pbk) | ||
| 020 | _a8131519449 (pbk) | ||
| 082 |
_a658.83 _bFEI |
||
| 100 |
_aFeinberg, Fred M. _aThomas C. Kinnear _aJames R. Taylor |
||
| 245 |
_aModern marketing research _bconcepts, methods, and cases |
||
| 260 |
_aDelhi _bCengage Learning _c2013 |
||
| 300 |
_axxx, 689 p. _b: ill. _c; 28 cm. |
||
| 500 | _aIncludes index. | ||
| 650 |
_aMarketing _aMarketing research-Methodology _vInterviewing in marketing research _vMarketing research--Study and teaching _vMarketing research--Data processing _vMarketing research _vFMS |
||
| 942 | _cBK | ||
| 999 |
_c13858 _d13858 |
||