| 000 | 00578nam a22001697a 4500 | ||
|---|---|---|---|
| 020 | _a9788131519585 (pbk) | ||
| 020 | _a8131519589 (pbk) | ||
| 082 |
_a658.8 _bKUR |
||
| 100 |
_aKurtz , David L. _aBoone, Louse E. |
||
| 245 | _aPrinciples of contemporary marketing | ||
| 260 |
_aDelhi _bCengage Learning _c2012 |
||
| 300 |
_aVarious pages _b: ill. _c; 28 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 |
_aMarketing _vMarketing management _vMarketing research _vInternet marketing _vIndustrial marketing _vFMS |
||
| 942 | _cBK | ||
| 999 |
_c13859 _d13859 |
||