000 00570cam a2200145 a 4500
999 _c13874
_d13874
020 _a9789332536630 (pbk)
082 0 0 _a658.802
_bMAR
100 1 _aMartin, Diane
_aData John Schouten
245 1 0 _aSustainable marketing
260 _aNoida
_bPearson India Education Services Pvt. Ltd,
_c2018
300 _a247 p.
_b: ill.
_c; 26 cm
500 _aIncludes glossary, bibliographical references and index.
650 0 _aMarketing
_aManagement sciences
_v Marketing strategy
_vMarketing enviornment
_vConsumer behavior
_vGlobal problems
_vCustomer relations
_vRSBM
_vFMS
942 _cBK