000 00835nam a22001937a 4500
999 _c16018
_d16018
040 _cRiphah International University
082 _a658.4
_bTAM
100 _aM. Tamoor Danish
245 _aImpact of Pester Power and cultural factor on parental buying decision
_b: changing food preferences in Pakistan
260 _aLahore
_b(unpublished)
_c2021
300 _av, 90p.
_b: ill.
_c; 29.5 cm.
500 _aSubmitted in fulfillment of the requirements for the degree of Master of Philosophy in faculty of business and management sciences
500 _aIncludes bibliographical references
502 _aThesis (M.Phil.)--Riphah International University, 2021
502 _aRegistration no:F19C14G7014
546 _aEnglish
650 _aBusiness Management
_vCultural factor
_vPester power
_vSocial class
_vDecisions
_vRSBM
942 _cTH