| 000 | 00894nam a22001937a 4500 | ||
|---|---|---|---|
| 999 |
_c17127 _d17127 |
||
| 040 | _cRiphah International University | ||
| 082 |
_a658.8 _bANA |
||
| 100 | _aAnam Sarah (9281) | ||
| 245 | _aCSR as an antecedent of word of mouth, mediated by customer trust and loyalty-a case study of the real estate business in Pakistan | ||
| 260 |
_aIslamabad _b(unpublished) _c2016 |
||
| 300 |
_axii, 77 p. _b: ill. _c; 29 cm. _e+CD |
||
| 500 | _aSubmitted in partial fulfillment of the requirement for the degree of Master of Science in Marketing to the Faculty of Management Sciences | ||
| 500 | _aIncludes bibliographical references | ||
| 500 | _aThesis supervisor: Dr. Abdul Qayyum | ||
| 502 | _aThesis (MS)--Riphah International University, 2016 | ||
| 546 | _aEnglish | ||
| 650 |
_aMarketing _vSocial media _vMass media _vCorporate strategies _vOrganizational policies _vStakeholder _vFMS |
||
| 942 | _cTH | ||